The storied Ambassador Auditorium in Pasadena, which was lengthy thought of one of many area’s high classical music venues, is on the market after being owned by an area church for the final 20 years.
Harvest Rock Church is asking $45 million for the 1,200-seat auditorium close to the Previous Pasadena district that has additionally hosted jazz greats together with Ella Fitzgerald, Dave Brubeck and Dizzy Gillespie. It has been referred to as “the Carnegie Corridor of the West” by followers.
The evangelical Christian Harvest Rock Church is predicated on the property and makes use of the auditorium for companies. It additionally rents the venue to the Pasadena Symphony and the Colburn Orchestra in addition to different performers that the church finds suitable with its spiritual mission.
The church not too long ago paid off its mortgage on the property, Pastor Che Ahn stated, and determined to promote it to make a transfer to an even bigger facility someplace within the Los Angeles area.
“We’re hoping that somebody will purchase it to actually restore it to the unique goal and intent of that constructing,” he stated.
The Ambassador Auditorium was meant to be a showplace for dwell performances when it opened in 1974. The Instances referred to as it “A brand new Taj Mahal for the humanities.”
It was additionally the centerpiece for Ambassador Faculty, operated by the Worldwide Church of God on a 40-acre campus close to the intersection of Colorado and Orange Grove boulevards that has been largely redeveloped in recent times.
Harvest Rock Church and Maranatha Excessive College purchased a 13-acre portion of the campus website with 5 buildings together with the auditorium from Worldwide Church of God in 2004 for an undisclosed quantity. The auditorium managed by Harvest Rock Church is assessed at $13.5 million, public information present.
Ambassador Faculty founder Herbert W. Armstrong was a televangelist who got down to name consideration to his ministry by constructing a lavish auditorium the place he might broadcast companies and host high-profile nonreligious occasions, together with a gap efficiency by the Vienna Symphony Orchestra on April 7, 1974.
The auditorium made a giant impression on native music aficionados, stated Donna Perlmutter, who was a music critic on the Los Angeles Herald Examiner newspaper when it debuted.
“We have been, on the time, shocked by the presence of it,” she stated. “It was to match with any marvelous auditorium in Europe.”
That it had been created by a bombastic radio and tv evangelist recognized for making darkish end-times prophesies appeared uncommon, she stated.
“It was virtually comical to think about who it was who erected this magnificent place,” Perlmutter stated of Armstrong. “It was such a bizarre juxtaposition.”
The acoustics are “optimum,” she stated. “It bears a vivid, undistorted sound. No singer might need extra.”
The corridor’s design by the architectural agency Daniel, Mann, Johnson & Mendenhall (DMJM) strived for a mid-century model of glamour, with a principal foyer chandelier composed of 100 customized bulbs and 1,390 crystals in three tiers of polished bronze.
Finishes embody partitions of Brazilian rosewood and rose onyx, African shedua wooden railings and ceilings adorned with hand-rolled 24-carat gold leaf.
The auditorium is ready in a 500,000-gallon water pond that holds a 37-foot stable bronze egret sculpture designed by British sculptor David Wynne, who additionally famously made a bronze sculpture of the Beatles’ busts in 1964 and is alleged to have launched them to Maharishi Mahesh Yogi.
Potential consumers of the auditorium embody the town of Pasadena, non-public buyers, or a gaggle of buyers searching for “to accumulate a landmark with profound historic significance,” stated actual property agent Isidora Fridman of Compass, who has the itemizing with Lauren Rauschenberg. The property at 131 S. St. John Ave. will formally go available on the market July 9, Compass stated.